Our Story

Harlan Milkove, a repeat VC-backed startup founder, started Foundational in 2016 to solve the early-stage fundraising challenges he and his teams had faced due to the asymmetry of information between founders and their prospective investors.

Prior to Foundational, Harlan co-founded Reonomy, a commercial real estate analytics platform which has raised $125M+ in VC. He has also been a founding member of companies in the blockchain, IoT, and on-demand labor verticals.

Harlan also mentors several accelerators, including Techstars and Quake Capital, and leads workshops where he teaches others how to implement Traction Science.


Harlan Milkove
Managing Partner

Harlan connects the mind of a technologist and the accountability of a COO to help startups really focus and succeed.

Founder, Seed-Stage B2B Marketplace

Our Clients

"I really appreciated the disciplined thinking Traction Science forces. We're finally working together as a team." - Founder, B2C post-seed FinTech startup


startups we work
with each year


have raised outside


typical employee


our ratio of B2B to
B2C customers


Let's Chat

Send us a note to learn more about how we can support you or your portfolio companies.