Insights

Our perspectives, learnings, and insights on traction, venture capital, and product management.

Month: February 2020

Determining your target VC check size

Founders seeking venture capital typically know their target round size, but they underestimate the sales process involved with successfully closing. To make an otherwise distracting and stressful fundraising process more efficient, it’s important to have a target check size. I’ve seen founders arbitrarily target checks of $100–200k in seed rounds, and $500k in Series A…